ABOUT THIS IS ICON
This Is Icon was established to remove barriers to entry into the creative industries and to support emerging, underrepresented and community-based talent.
We design and deliver accessible creative programmes, showcase opportunities and industry education that help individuals build confidence, develop professional skills and access real pathways into creative careers.
A core part of our work focuses on creating accessible pathways into professional showcase environments, helping creatives gain real industry exposure in safe, structured and educational settings.
We also support responsible creative practice, encouraging sustainability awareness and environmentally conscious production approaches within the creative industries.
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What We Do
Inclusive Runway & Showcase Development
We support emerging designers and music artists to showcase their talent within professional runway and live performance environments, including opportunities connected to on-schedule London Fashion Week showcase environments.
Through funded development and showcase programmes, participants gain real-world experience presenting their work within professional industry settings, alongside other professional showcase and live creative platforms.
Where possible, we encourage responsible production practices, local talent sourcing and environmentally conscious creative approaches.
This may include:
• Supported showcase and runway participation opportunities
• Pre-show training and preparation workshops
• Confidence and performance coaching
• Professional behaviour and industry readiness training
• Behind-the-scenes creative role exposure
Creative Education & Industry Training
We deliver workshops, masterclasses and industry-led learning experiences designed to build real-world creative skills and industry understanding.
Including:
• Catwalk and performance skills
• Professional standards and industry expectations
• Creative career pathways
• Personal confidence and presentation
• Sustainability awareness within creative industries
LONDON FASHION WEEK
London Fashion Week showcases over 250 designers to a global audience of influential media and retailers. It is one of the 'Big Four' fashion weeks, along with New York, Milan, and Paris. London Fashion Week presents collections from over 250 designers to an international audience through hosting catwalk shows, designer showrooms, and static presentations.
This Is ICON – Sustainability & Responsibility Mission Statement
At This Is ICON, we believe that fashion, music, and entertainment can be powerful forces for change. Our mission is to deliver world-class runway and media experiences that inspire creativity while driving sustainability and social good.
Our sustainability promise focuses on three core goals:
1. Sustainable Production
We are committed to reducing the environmental impact of our London Fashion Week events through responsible material use, low-waste production, sustainable fashion partnerships, and eco-conscious venue management.
2. Ethical Collaboration
We champion designers, performers, and brands who share our commitment to sustainability and social responsibility. Every ICON event highlights individuals and organisations using their platforms for good — aligning with Albert’s principles and the Diamond framework for inclusion.
3. Legacy of Change
Our long-term goal is to become a fully Albert-accredited and Diamond-recognised creative platform, embedding sustainability into every stage of planning, production, and storytelling.
By combining creativity with conscience, This Is ICON stands at the forefront of a movement where fashion meets future — proving that style and sustainability can shine together.